The book of the month is…
The Technology Fallacy: How people are the real key to digital transformation, written by Gerald C. Kane, Anh Nguyen Phillips, Jonathan R. Copulsky and Garth R. Andrus.
This book offers managers and business leaders a guide for surviving digital disruptions—but it is not a book about technology. It is about the organizational changes required to harness the power of technology.
The authors argue that digital disruption is primarily about people and that effective digital transformation involves changes to organizational dynamics and how work gets done. A focus only on selecting and implementing the right digital technologies is not likely to lead to success.
The best way to respond to digital disruption is by changing the company culture to be more agile, risk tolerant, and experimental.
The best way to respond to digital disruption is by changing the company culture
They introduce the concept of digital maturity—the ability to take advantage of opportunities offered by the new technology—and address the specifics of digital transformation, including cultivating a digital environment, enabling intentional collaboration, and fostering an experimental mindset. Every organization needs to understand its “digital DNA” in order to stop “doing digital” and start “being digital.”
Digital transformation is only partly about technology; it is also, and more importantly, about using new technology to enable novel or more effective business strategies
The average worker will probably experience numerous waves of disruption during the course of a career. The insights offered by The Technology Fallacy will hold true through them all.
Digital disruption won’t end anytime soon
Interested? More info ➡️ here